I am a limousine operations management and business consultant in Dubai. I help entrepreneurs establish limousine companies, help operators run their businesses more efficiently, and help buyers and sellers navigate limousine business opportunities in the city.
My background runs across India and the UAE, through finance, accounting and business operations. I hold a Bachelor of Commerce (Hons.) in Advanced Accounting & Auditing, and I read the financial side of a fleet closely.
But most of what I know about operations, I learned by running one. I set up a limousine company in Dubai from the ground up: company formation, RTA licensing and approvals, vehicle procurement and registration, and driver recruitment and visas. I still operate within that regulatory framework every day. Fleet businesses tend to measure performance in aggregate, but profitability is decided vehicle by vehicle, so I built reporting that attributes every cost, fuel, Salik, fines, maintenance and wages, to each individual unit. That is how you find out which vehicles are making money and which ones are quietly losing it.
I also advise people looking to buy an existing limousine operation, or sell one they own, calibrated to what they can actually spend, because I know from running one what a fleet, a licence and a driver base are really worth.
That is the difference between a consultant who has read about limousine businesses and one who has run one. When cash is tight or a deadline is close, I am not reading about it in a report. I have been the person it was happening to.
Most of the businesses that call me are not in crisis. They are growing, and the way the operation was run at a handful of vehicles has quietly stopped working at twenty. Costs, drivers and paperwork are tracked in different places, nobody can say which vehicles earn their keep, and the owner is reconciling it all late at night. That is a solvable problem, and it is the one I help with.
Rahil Kherani
Limousine Operations Management & Business Consultant